Along with the 2019 Air Max Day event, Nike created the Air Max experience space in Nike 001 from Mar 21st to Apr 21st. Wonderlabs is very honored to be invited to produce the Fan Wall for Nike 001. 新一轮2019 Air Max Day 又开始了，耐克于03.21日 04.21日在上海001号体验店打造了Air Max系列体验空间，Wonderlabs非常荣幸受邀为上海001号体验店，制作Fan Wall互动装置。

The interactive installation #Nike AMD FANWALL is located at the main entrance of the store, it invites consumers stop by and explore the first-of-its-kind cushioning technology of Air Max 720. When consumer picks up the shoes around the installation, the fans will rotate fast and will simulate the sporting posture of the shoes. 消费者刚进入店铺就会被吊在空中的大型Ari气垫模型而吸引，为了让顾客更直观了解Nike Ari Max 720厚度升级的大型Air气垫，为足下注入更多空气这一优越性能；当顾客拿起Nike Ari Max 720时，风扇装置会快速转动，同时上方大型Air气垫模型会模拟穿上鞋子的运动姿态。

At the same time, the brand new Nike Air Max Event was held from Mar 27th to Mar 31st in Sanlitun Beijing. Wonderlabs is also very honored to participate in the event by producing 2 interactive installations. 与此同时，Nike全新Air Max系列于2019年03.27日-03.31日在网红聚集地-北京三里屯举行活动, Wonderlabs也非常荣幸为该活动制作了两项互动装置。

Nike Product Hero Display: In order to give customers an intuitive understanding of the Nike Air Max 720’s full palm air cushion performance, the installation will rise and fall when users touch the button, simulating the air is injected into foot which brings the extraordinary comfort to people. 为了让顾客更直观了解 Nike Ari Max 720的全掌Air气垫性能，当顾客触动启动及关闭按钮时，Nike Ari Max 72下方气囊会缓慢上升与下降，模拟Nike Ari Max 720运动时，足下注入大量空气，带来非凡舒适的脚感。

UGC Room: Once walking into UGC Room, the audiences will be impressed by a room filled with screens. The room is immersed in Just Go Bigger thanks to cool content and animations. It is definity the most popular photo attractions. 当顾客走进UGC Room时，就会被满屋的电视屏幕所震撼，整个房间全是围绕-更大气，更狂想口号，进入房间的消费者，都会不约而同的拿起手机与这绚丽多彩的异样空间合影。

Client: NIKE

团队介绍 / Team introduction:

Technical Director: Chengliang Dong

Account Director: Allen Ren

Project Manager：Eason Zhang

Software Engineer: Yawei Chen、 Mosher Zhang

Project Executive: Eric Jiang

特别感谢 / Specially thanks:

Big thanks to NIKE for this collaboration.

2019 Nike AMD Interactive Installation